April 22, 2025


As a advertising skilled, I’m finest pals with information.  If we zoom in to absolutely the core of my job nature, you will see visible buyer information. As I set foot within the B2B business, it took me an excellent variety of enterprise days to grasp how uncooked enterprise information is transformed and reworked through an ETL instrument into an information warehouse or information lake that simplifies information administration for groups.

Nonetheless, managing ETL instruments is the area of genius for backend builders and information engineers. From dealing with APIs to batch processing or real-time processing to information warehousing, they’re in command of ETL pipelines to switch information in a compliant and resource-efficient method.

Though for any skilled customer-oriented skilled like me, gaining access to an ETL instrument is necessary to have a dropdown of consumers’ profiles and personas.

Due to my rising curiosity to research uncooked information and switch it right into a significant buyer journey, I got down to evaluation the 7 finest ETL instruments for information switch and replication for exterior use.

If you’re already considering on finest ETL instruments to deal with information securely and supply cost-efficient pricing, this detailed evaluation information is for you.

Aside from primary analysis, in case you are focusing totally on developer wants like an ETL instrument that handles complicated information integrations, affords assist for AI/ML workflows, and follows compliance and safety tips and shows low latency,  this checklist is a rundown of all prime leaders of G2 which are held excessive in market.

7 finest ETL instruments that optimized information transfers for me

Though I function within the advertising sector, I’m a previous developer who in all probability is aware of a factor or two about tips on how to crunch information and combination variables in a clear and structured means through relational database administration system (RDBMS) and information warehousing.

Though my expertise as an information specialist is dated, my advertising position made me revisit information workflows and administration strategies. I understood that when uncooked information recordsdata enter an organization’s tech stack, say CRM or ERP, they want to be available for traditional enterprise processes with none outliers or invalid values.

Evidently, the ETL instruments that I reviewed excelled at transferring, managing, and replicating information to optimize efficiency. 

Whether or not you want to regroup and reengineer your uncooked information right into a digestible format, combine giant databases with ML workflows, and optimize efficiency and scalability, this checklist of ETL instruments will provide help to with that.

How did I discover and consider the perfect ETL instruments?

I spent weeks making an attempt and evaluating the perfect ETL options for information switch and information transformation. Whereas I used to be actively analyzing, I additionally consulted information engineers, builders, and market analysts to get a whiff of their expectations from an ETL instrument and their position in database administration. Whereas I wasn’t capable of evaluation all of the instruments out out there, I shortlisted round 7 that stood out.

 

I additionally labored with AI within the strategy of shortlisting to checklist out frequent developer worries like efficiency and scalability points, compatibility with cloud vs. on-prem, latency, open supply vs. professional supply, studying curve, pipeline failures, information lineage, and observability, and so forth fine-tune my analysis and stay real and dependable.

 

Additional, these instruments are additionally reviewed primarily based on real-time G2 opinions that debate sentiments, market adoption, shopper satisfaction, and the cost-effectiveness of the ETL instruments. I additionally used AI right here to slender down the steadily occurring traits and feelings in opinions throughout these options and checklist them in an unbiased format.

 

In circumstances the place I could not personally consider a instrument resulting from restricted entry,  I consulted knowledgeable with hands-on expertise and validated their insights utilizing verified G2 opinions. The screenshots featured on this article could combine these captured throughout analysis and people obtained from the seller’s G2 web page.

What makes an ETL instrument price it: my opinion

The prime objective of ETL instruments is to assist each technical and non-technical customers retailer, arrange, and retrieve information with out a lot coding effort. In accordance with my evaluation, these ETL instruments not solely supply API connectors to switch uncooked CRM or ERP information but in addition get rid of invalid information, cleanse information pipelines, and supply seamless integration with ML instruments for information evaluation. 

It must also combine with cloud storage platforms or on-prem platforms to retailer information in cloud information warehouses or on-prem databases. Capabilities like information mesh, serverless dealing with, and low latency made it to this checklist, that are options of a well-equipped ETL instrument in 2025.

  • Schema administration and information validation: In my expertise, schema drift is likely one of the commonest causes information pipelines break. ETL instrument must deal with not simply schema modifications; it ought to anticipate them. I particularly appeared for instruments that provide automated schema detection, validation guidelines, and alerts when one thing breaks upstream. This helps preserve information integrity and save numerous hours of backtracking and debugging defective transformations.
  • Wide selection of prebuilt API connectors: One of many first issues I assessed is what number of methods the instrument can natively hook up with. Whether or not it’s Snowflake, Redshift, Salesforce, SAP, or flat recordsdata, the assist for extra API connectors can assist me concentrate on setup and insights for my information on a centralized platform. Instruments that provide straightforward API integrations or webhook assist additionally stood out to me as future-proof investments. 
  • Scalability and distributed processing: Good scalability is a crucial issue that lets you adapt to your rising wants of information and optimize efficiency. I’ve seen groups outgrow instruments that could not deal with rising volumes or velocity of information. I all the time favor ETL platforms that assist parallel processing and distributed workloads. Whether or not these ETL instruments are appropriate with Spark, Kubernetes, or serverless frameworks, they’ve made it to this checklist in order that it does not have an effect on the efficiency as demand scales. 
  • Help for each real-time and batch workflows: Whether or not I’m powering a real-time dashboard or doing nightly reconciliations, flexibility issues. I most well-liked ETL instruments that allow me toggle between streaming and batch pipelines with out switching platforms. The assist for real-time and batch workflow helps combine a brand new uncooked information file into the information warehouse as quickly because it flows into the system. That adaptability saves licensing prices, time, and complexity throughout the information stack.  
  • Finish-to-end metadata and information lineage monitoring: It’s essential to trace how an information level received from the supply to the dashboard. I’ve realized how time-consuming it may be to hint logic with out correct information lineage assist. That is why I particularly appeared for ETL options with built-in visible lineage maps and metadata seize. The presence of those providers brings transparency, simplifies information debugging, and helps higher governance. 
  • Enterprise-grade safety and role-based entry controls: I additionally suppose safety and encryption in ETL software program are non-negotiable. I will not even take into account an ETL instrument if it lacks granular entry management, encryption requirements, or compliance certifications like SOC 2 or ISO 270001. Safety is not only a requirement however foundational for constructing belief in your information and defending it from exterior vulnerabilities. 
  • Compliance readiness and authorized documentation assist: Particularly when working with delicate or regulated information, I all the time confirm whether or not an ETL software program supplier helps compliance frameworks like GDPR, HIPAA, CCPA, or FINRA. However past that, what actually provides worth is that the ETL instrument follows stringent information governance and authorized administration protocols and insurance policies. I additionally shortlisted instruments that grant entry to authorized documentation, information processing agreements (DPA), audit logs, and information retention insurance policies.
  • AI/ML readiness and native integrations: It’s essential that the ETL instrument integrates with AI and ML workflows to assist in predictive analytics and ML manufacturing. With the rise of predictive analytics and AI-driven decision-making, I prioritized instruments which have native AI/ML pipeline assist. Whether or not it’s exporting to mannequin coaching environments, auto-generating function units, or embedding ML logic in transformation steps, these options convert uncooked information to insights. Some platforms additionally supply anomaly detection or good AI mapping to speed up processes. 

After reviewing ETL instruments, I received a greater grasp of how uncooked information is extracted and reworked for exterior use and the information pipeline automation processes that safe and defend the information in a protected and cloud surroundings for enterprise use. 

Out of a number of instruments I scouted and realized about these 7 ETL instruments stood out by way of latency, excessive safety, API assist, and AI and ML assist. t

This checklist under accommodates real opinions from the ETL instruments class web page. To be included on this class, software program should:

  • Facilitate extract, rework, and cargo processes
  • Rework information for high quality and visualization
  • Audit or file integration information 
  • Archive information for backup, future reference or evaluation

*This information was pulled from G2 in 2025. Some opinions could have been edited for readability.  

1. Google Cloud BigQuery

Google Cloud BigQuery is an AI-powered information analytics platform that enables your groups to run DBMS queries (as much as 1 tebibyte of queries per thirty days) in a number of codecs throughout the cloud.

After I first began utilizing Google Cloud BigQuery, what instantly stood out to me was how quick and scalable it was. I’m coping with pretty giant datasets, hundreds of thousands of rows, generally touching terabytes, and BigQuery persistently processes them in seconds.

I did not need to arrange or handle infrastructure in any respect. It is totally serverless, so I may leap proper in with out provisioning clusters or worrying about scaling. That felt like a serious win early on.

The SQL interface made it approachable. Because it helps normal SQL, I did not need to study something new. I appreciated with the ability to write acquainted queries whereas nonetheless getting the efficiency increase that BigQuery affords. There’s a built-in question editor on the net interface, which works nice for essentially the most half. 

What I discovered genuinely useful was the way in which it integrates with different Google providers within the ecosystem. I’ve used it with GA4 and Google Information Studio, and the connections had been very seamless and simple. It’s also possible to pull information from Google Cloud Storage, run fashions utilizing BigQuery ML (proper from the UI utilizing SQL), and hook up with instruments like Looker or third-party platforms like Hevo or FiveTran. It appears like BigQuery is constructed to suit into a contemporary information stack with out a lot friction.

google-cloud-bigquery

Nonetheless, I additionally encountered some drawbacks. First, in case your queries get longer or extra complicated, the system begins to really feel sluggish. Resizing the browser window generally messes with the format and hides elements of the UI, which will be annoying.

I’ve additionally encountered points with pricing. It is a pay-as-you-go mannequin the place you are billed primarily based on how a lot information your question scans. This sounds good in concept, but it surely makes prices exhausting to foretell, particularly throughout exploration or instructing others tips on how to use the ETL instrument.

I’ve had conditions the place a single question unintentionally scanned gigabytes of information unnecessarily, which added up rapidly. There’s additionally a flat charge mannequin (you pay for devoted slots), however determining which plan fits your utilization requires some analysis, particularly with newer pricing editions of BigQuery- Commonplace, Enterprise, and Enterprise Plus- that aren’t that easy.

For inexperienced persons or people with out a background in SQL, the training curve is actual. Even for me, given my devoted SQL expertise, ideas like partitioning, clustering and question optimization took some time to get used to. Additionally I’ve seen that the documentation, whereas in depth, does not all the time go deep sufficient the place it issues, particularly round value administration and finest practices for efficiency tuning.

You additionally have to understand that BigQuery is tightly built-in into the Google Cloud ecosystem. That is nice in case you are already on GCP, but it surely does restrict flexibility in case you are making an attempt to make use of multi-cloud or keep away from vendor lock-in. One thing known as BigQuery Omni tries to deal with this, but it surely’s nonetheless not as feature-complete as native BQ on GCP.

Total, Google BigQuery Cloud is a quick and environment friendly ETL system that helps with information insertions, nested and associated fields (like coping with JSON information), and cloud storage choices to handle your information warehousing wants and keep compliant.

What I like about Google Cloud BigQuery:

  • Google Cloud BigQuery made it straightforward to work with enormous quantities of information and preserve it for each day duties.
  • I additionally appreciated its line of options for know-how improvement and deployment, together with computing, networking, information storage, and administration.

What do G2 Customers like about Google Cloud BigQuery:

“I’ve been working with Google Cloud for the previous two years and have used this platform to arrange the infrastructure as per the enterprise wants. Managing VMs, Databases, Kubernetes Clusters, Containerization and so on performed a major position in contemplating it. The pay-as-you-go cloud idea in Google Cloud is means higher than its rivals, though sooner or later you would possibly discover it getting out of the way in which in case you are managing a large infra.”

Google Cloud BigQuery Overview, Zeeshan N.

What I dislike about Google Cloud BigQuery:
  • I really feel like if you happen to’re not cautious, the queries, particularly the complicated ones on enormous datasets, can actually add up and find yourself in you getting a shock invoice. It is also been talked about in G2 opinions.
  • I additionally suppose that in case you are not acquainted with SQL, the training curve requires extra time. Getting began can really feel overwhelming (a number of conventional SQL queries don’t work on BigQuery). It has additionally been talked about in G2 opinions.
What do G2 customers dislike about Google Cloud BigQuery:

“Misunderstanding of how queries are billed can result in surprising prices and requires cautious optimization and consciousness of finest practices, and whereas primary querying is straightforward, options like partitioning, clustering, and BigQuery ML require some studying and customers closely reliant on UI would possibly discover some limitations in comparison with standalone SQL purchasers of third-party instruments.”

Google Cloud BigQuery Overview, Mohammad Rasool S. 

Be taught the suitable solution to pre-process your information earlier than coaching a machine studying mannequin to get rid of invalid codecs and set up stronger correlations.

2. Databricks Information Intelligence Platform

Databricks Information Intelligence Platform shows highly effective ETL capabilities, AI/ML integrations, and querying providers to safe your information within the cloud and assist your information engineers and builders.

I’ve been utilizing Databricks for some time now, and truthfully, it has been a sport changer, particularly for dealing with large-scale information engineering and analytics workflows. What stood out to me straight away was the way it simplified massive information processing. 

I needn’t leap between totally different instruments anymore; Databricks consolidates every little thing into one cohesive lakehouse structure. It blends the reliability of a information warehouse and the flexibility of an information lake. That is an enormous win by way of productiveness and design simplicity.

I additionally beloved its assist for a number of languages, corresponding to Python, SQL, Scala, and even R, all throughout the similar workspace. Personally, I change between Python and SQL so much, and the seamless interoperability is wonderful. 

Plus, the Spark integration is native and extremely well-optimized, which makes batch and stream processing clean. There’s additionally a strong machine-learning workspace that comes with built-in assist for function engineering, mannequin coaching, and experiment monitoring. 

I’ve used MLflow extensively throughout the platform, and having built-in signifies that I waste much less time on configuration and extra time on coaching the fashions.

I additionally beloved the Delta Lake integration with the platform. It brings ACID transactions and schema enforcement to massive information, which means I haven’t got to fret about corrupt datasets when working with real-time ingestion or complicated transformation pipelines. It is also tremendous helpful when rolling again dangerous writes or managing schema analysis with out downtime.

databricks

However, like all highly effective instruments, it does have its share of downsides. Let’s discuss pricing as a result of that may add up rapidly. For those who’re on a smaller staff and do not have the required price range for enterprise-scale instruments, the prices of spinning up clusters, particularly on premium plans, is likely to be an excessive amount of to take. 

Some customers from my staff additionally talked about shock escalations in billing after working compute-heavy jobs. Whereas the fundamental UI will get the job finished, it may possibly really feel a bit clunky and fewer intuitive in some locations, like error messages throughout job failures, which aren’t that straightforward to debug.

As for pricing, Databricks does not clearly promote all tiers upfront, however from expertise and suggestions, I do know that there are distinctions between normal, premium, and enterprise subscriptions. 

The enterprise tier unlocks a full suite, together with governance options, Unity Catalog, role-based entry management, audit logs, and superior information lineage instruments. These are essential when scaling out throughout departments or managing delicate workloads.

On the professional or mid-tier plans, you continue to get core Delta Lake performance and strong information engineering capabilities however would possibly miss out on among the governance and safety add-ons until you pay further.

Additionally, integrations are sturdy, whether or not you might be syncing with Snowflake, AWS, S3, Azure Blobs, or constructing customized connectors utilizing APIs. I’ve piped in information from Salesforce, carried out real-time transformations, and dumped analytics into Tableau dashboards with out breaking a sweat. That is a uncommon form of visibility.

Nonetheless, the platform has a few downsides. The pricing can get a little bit costly, particularly if workloads will not be optimized correctly. And whereas the notebooks are nice, they will use a greater model management facility for collaborative work.

Additionally, customers who aren’t well-versed in ETL workflows would possibly discover the training curve to be a bit steep. However when you get the grasp of it, you can deal with your information pipelines successfully.

Total, Databricks is a dependable ETL platform that optimizes information transfers, builds supply logic, and simply shops your information whereas providing integrations. 

What I like about Databricks Information Intelligence Platform:

  • I really like how Databricks Information Intelligence Platform has come to be an on a regular basis platform that adapts to all use circumstances and is simple to combine.
  • I additionally love the platform’s energy to handle enormous datasets with quite simple modules with none further integrations.

What do G2 Customers like about Databricks Information Intelligence Platform:

“It’s a seamless integration of information engineering, information science, and machine studying workflows in a single unified platform. It enhances collaboration, accelerates information processing, and gives scalable options for complicated analytics, all whereas sustaining a user-friendly interface.”

Databricks Information Intelligence Platform Overview, Brijesh G.

What I dislike about G2 Customers dislike about Databricks Information Intelligence Platforms:
  • Whereas it was good to have granular billing info, predicting prices for giant tasks or shared environments can nonetheless really feel opaque. This additionally resurfaces in G2 opinions.
  • Understanding its interface and options will be tough at first for inexperienced persons. In any other case, it’s an especially highly effective instrument, and it has additionally been highlighted in G2 opinions.
What do G2 customers dislike about Databricks Information Intelligence Platform:

“Databricks has one draw back, and that’s the studying curve, particularly for individuals who need to get began with a extra complicated configuration. We spent a while troubleshooting the setup, and it’s not the simplest one to start with. The pricing mannequin can also be a little bit unclear, so it isn’t as straightforward to foretell value as your utilization will get greater. At instances, that has led to some unexpected bills that we’d have minimize if we had higher value visibility.”

Databricks Information Intelligence Platform Overview, Marta F. 

When you set your database on a cloud surroundings, you may want fixed monitoring. My colleague’s evaluation of the prime 5 cloud monitoring instruments in 2025 is price checking.

3. Domo

Domo is an easy-to-use and intuitive ETL instrument designed to create pleasant information visualizations, deal with large-scale information pipelines, and switch information with low latency and excessive compatibility.

At its core, Domo is an extremely strong and scalable information expertise platform that brings collectively ETL, information visualization, and BI instruments beneath one roof. Even in case you are not tremendous technical, you’ll be able to nonetheless construct highly effective dashboards, automate studies, and join information sources with out feeling overwhelmed.

The magic ETL function is my go-to. It is a drag-and-drop interface that makes remodeling information intuitive. You do not have to write down SQL until you need to get into deeper customizations. 

And whereas we’re on SQL, it’s constructed on MySQL 5.0, which suggests superior customers can dive into “Beast Mode,” which is Domo’s customized calculated fields engine. Beast mode could be a highly effective ally, but it surely has some drawbacks. The training curve is a bit steep, and the documentation won’t supply the suitable different. 

Nonetheless, Domo additionally shines on integration capabilities. It helps a whole lot of information connectors, like Salesforce, Google, Analytics, or Snowflake. The sync with these platforms is seamless. Plus, every little thing updates in real-time, which could be a lifesaver in case you are coping with dwell dashboards or key efficiency indicator (KPI) monitoring.

Having all of your instruments and information units consolidated in a single platform simply makes collaboration a lot simpler, particularly throughout enterprise items.

domo

Nonetheless, the platform has some limitations. The brand new consumption-based pricing mannequin difficult what was once an easy licensing setup. What was once limitless entry to options is now gated behind “credit.” I discovered that out the exhausting means. It is a little bit annoying when your staff unknowingly provides as much as prices since you weren’t given sufficient perception into how modifications would affect utilization.

One other subject is efficiency. Domo can get sluggish, particularly in case you are working with giant datasets or making an attempt to load a number of playing cards on the dashboard. It’s not a dealbreaker, however can disrupt your workflow. Additionally, the cell expertise does not maintain as much as the desktop. You lose a number of performance, and do not get the identical quantity of responsiveness.

There have been some points with customer support as nicely. Okay, they weren’t horrible. However once I had complicated queries with Beast Mode or had pricing questions throughout the migration to a brand new mannequin, I felt like I used to be being ignored. For a premium product, the assist ought to be extra proactive and clear.

If you’re taking a look at premium plans, the variations boil right down to scalability and superior options. The enterprise-level plans unlock extra granular permissions, embedded analytics, and better connector limits. AI and app constructing are a part of newer expansions, however these options nonetheless really feel a little bit half-baked. The AI sounds thrilling on paper, however in observe, it hasn’t aided my workflow.

Total, Domo is an environment friendly ETL instrument that shops your information securely, builds straightforward querying processes, and empowers you to observe information or combine information with third-party purposes. 

What I like about Domo:

  • I really like how Domo performs reliably and gives out-of-the-box integrations with many information providers. 
  • I additionally love how Domo is repeatedly increasing its function set and persistently making new releases. 

What do G2 Customers like about Domo:

“Domo truly tries to use suggestions given in the neighborhood discussion board to updates/modifications. The Data Base is a superb useful resource for brand new customers & coaching supplies. Magic ETL makes it straightforward to construct dataflows with minimal SQL information & has wonderful options for denoting why dataflow options are in place in case anybody however the unique person must revise/edit the dataflow. The automated reporting function is a superb instrument to encourage adoption.

Domo Overview, Allison C. 

What I dislike about Domo:
  • Generally, the updates/modifications and their affect on current dataflows aren’t nicely communicated, making the platform susceptible to glitches. G2 opinions additionally talk about this.
  • Generally, it was actually exhausting to truly get somebody from Domo on a name to assist reply questions. This has additionally been highlighted in G2 opinions. 
What do G2 customers dislike about Domo:

Some BI instruments have issues that Domo doesn’t. For instance, Tableau and Energy BI can do extra superior evaluation and will let you customise studies extra. Some work higher with sure apps or allow you to use them offline. Others can deal with various kinds of information, like textual content and pictures, higher. Plus, some is likely to be cheaper. Every instrument has its personal strengths, so the perfect one will depend on what you want.”

Domo Overview, Leonardo d. 

4. Workato

Workato is a versatile and automatic ETL instrument that provides information scalability, information switch, information extraction, and cloud storage, all on a centralized platform. It additionally affords appropriate integrations for groups to optimize efficiency and automate the cloud.

What impressed me about Workato was how straightforward and intuitive system integrations had been. I did not have to spend hours writing scripts or coping with cryptic documentation. The drag-and-drop interface and its use of “recipes,” often known as automation workflows, made it ridiculously easy to combine apps and automate duties. Whether or not I used to be linking Salesforce to Slack, syncing information between HubSpot and NetSuite, or pulling data through APIs, it felt seamless and simple.

I additionally beloved the flexibility in integration. Workato helps over 1000 connectors proper out of the field, and if you happen to want one thing customized, it affords the customized connector software program improvement equipment (SDK) to construct customized workflows.

I’ve used the API capabilities extensively, particularly when constructing workflows that hinge on real-time data transfers and custom triggers.

Recipes will be set off utilizing scheduled triggers, app-based occasions, and even guide inputs, and the platform helps refined logic like conditional branching, loops, and error dealing with routines. This implies I can handle every little thing from a easy lead-to-CRM sync to a full-blown procurement automation with layered approvals and logging.

One other main win for me is how rapidly I can spin up new workflows. I’m speaking hours, not days. That is partly resulting from how intuitive the UI is but in addition as a result of Workato’s recipe templates (there are hundreds) provide you with a working begin. 

Even non-tech people on my staff began constructing automations- sure, it’s that accessible. The governance controls are fairly strong, too. You possibly can outline person roles, handle versioning of recipes, and observe modifications, all helpful for a staff setting. And if you happen to need assistance with on-premises methods, Workato’s received an agent, too.

workato

Nonetheless, there are some areas for enchancment within the platform. One of many largest ache factors is scalability with giant datasets. Whereas Workato is nice for mid-sized payloads and enterprise logic, it creates points once you use it for large information volumes, particularly with batch processing or complicated information transformations.

I’m not saying that it breaks, however efficiency takes a success, and generally, workflows are rate-limited or timed out.

One other sore spot is pricing. The “Professional” plan, which most groups appear to decide on, is highly effective however expensive. When you begin needing enterprise options, like superior governance, on-prem agent use, or increased API throughput, the prices scale up quick. 

If you’re a startup or SMB, the pricing mannequin can really feel a bit prohibitive. There isn’t any “lite” model to ease into; you are just about fully contained in the platform from the very begin.

A couple of staff members even talked about that buyer assist generally takes longer than anticipated, although I personally have by no means had any main points with that.

Briefly, Workato affords easy API integrations to deal with complicated information pipelines, assist lead-to-CRM workflows, and construct customized information pipelines with strong compliance and information governance.

What I like about Workato:

  • I really like how versatile and scalable Workato is and that it permits us to construct tailor-made automation options with ease.
  • I additionally like the way it handles no matter we throw at it- from tremendous easy information transfers to complicated information integrations the place we add customized code.

What do G2 Customers like about Workato:

“The very best factor is that the app is all the time renewing itself, reusability is likely one of the finest options, conferrable UI and low-code implementation for sophisticated processes. Utilizing Workato assist has been an enormous consolation – the workers is supportive and well mannered.”
Workato Overview, Noya I.

What I dislike about Workato:
  • Whereas Workato affords customized integrations, it may be expensive, particularly in case you are not utilizing the proper licensing mannequin. It has additionally been mirrored in G2 opinions.
  • I additionally seen occasional delays in syncing information throughout peak instances, and the pricing mannequin could also be difficult for smaller companies. G2 opinions point out this too.
What do G2 customers dislike about Workato:

If I needed to complain about something, I might like to get all of the dev-ops performance included in the usual providing. Frankly, I am unsure if that is nonetheless a separate providing that requires further spending.”

Workato Overview, Jeff M.

Try the working structure of ETL, ELT, and reverse ETL to optimize your information workflows and automate the combination of real-time information with the present pipeline.

5. SnapLogic Clever Integration Platform (IIP)

SnapLogic Clever Integration Platform (IIP) is a robust AI-led integration and plug-and-play platform that screens your information ingestionroutes information to cloud servers, and automates enterprise processes to simplify your know-how stack and take your enterprise to development.

After spending some severe time with the SnapLogic Clever Integration Platform, I’ve to say that this instrument hasn’t obtained the popularity it ought to. What immediately gained me over was how straightforward it was to arrange an information pipeline. You drag, you drop, and snap, and it’s finished. 

The platforms low-code/no-code surroundings, powered with pre-built connectors (known as Snaps) helps me construct highly effective workflows in minutes. Whether or not I’m integrating cloud apps or syncing up with on-prem methods, the method simply feels seamless.

SnapLogic actually shines in terms of dealing with hybrid integration use circumstances. I beloved that I may work with each cloud-native and legacy on-prem information sources in a single place with out switching instruments. 

The Designer interface is the place all of the magic occurs in a clear, user-friendly, and intuitive means. When you dive deeper, options like customizable dashboards, pipeline managers, and error-handling utilities provide you with management over your surroundings that many different platforms miss.

One factor that stunned me (in one of the best ways) is how good the platform feels. The AI-powered assistant, Iris, nudges you in the suitable path whereas constructing workflows. This saved me a great deal of time by recommending the subsequent steps primarily based on the information circulate that I used to be developing. It is usually a lifesaver once you’re new to the platform and unsure the place to go subsequent.

snaplogic

However there are some areas of enchancment to stay up for. The most important gripe I had, and lots of others have, is the pricing. It is steep. SnapLogic is not precisely budget-friendly, particularly for smaller firms or groups that simply want primary ETL capabilities.

If you’re a startup, this is likely to be exhausting to digest until you might be prepared to take a position closely in integration automation. The free trial is a bit brief at 30 days, which does not give a lot time to discover all of the superior options.

One other ache level I encountered was the documentation subject. Whereas the platform is intuitive when you get going, it does not supply in-depth steering an excessive amount of. Particularly for superior use circumstances or debugging complicated pipelines, I usually discover myself wishing for clearer, extra complete assist docs.

Additionally, not all Snaps (these pre-built connectors) work completely. Some had been buggy and lacked readability in naming conventions, which slowed down improvement once I needed to evaluation and guess how issues labored.

Additionally, working with giant datasets just a few instances can result in noticeable efficiency lag and a few latency points, which it’s best to take into account in case your workloads are huge or time-sensitive. Whereas SnapLogic claims to be low-code, the reality is that you’ll nonetheless require an excellent understanding of information buildings, scripting, and generally even customized options in case you are integrating your ETL with legacy methods.

The SnapLogic subscription plans aren’t very clear, both. Primarily based on person enter, core options like real-time information processing, AI steering, and cloud or on-prem integrations are all a part of higher-tier plans, however there is no such thing as a clear breakdown until you discuss to gross sales.

Total, SnapLogic is a dependable and agile information administration instrument that provides seamless integrations, permits customized prebuilt connectors for managing information pipelines, and improves efficiency effectivity for data-sensitive workflows.

What I like about SnapLogic Clever Integration Platform (IIP):

  • The drag and drop interface of SnapLogic makes the platform straightforward to make use of, even for the oldsters that are not very technical.
  • I additionally love how SnapLogic integrates with every little thing we’d like, like Salesforce, SQL databases, and varied cloud purposes, which has saved a number of effort.

What do G2 Customers like about SnapLogic Clever Integration Platform (IIP):

“The issues I like most are the AWS snaps, REST snaps, and JSON snaps, which we are able to use to do a lot of the required issues. Integration between APIs and setup of normal authentication flows like OAuth are very straightforward to arrange and use. AWS providers integration could be very straightforward and clean. Third-party integration through REST turns into very helpful in each day life and permits us to separate core merchandise and different integrations.”

SnapLogic Clever Integration Platform Overview, Tirth D.

What I dislike about SnapLogic:
  • Though SnapLogic is designed for scalability, I felt that generally customers face efficiency bottlenecks when coping with excessive information quantity or complicated pipelines. It has additionally been talked about in G2 opinions.
  • I additionally really feel that generally pipeline habits is surprising, and hanging pipelines are tough to cope with. This has additionally been mirrored in G2 opinions.
What do G2 customers dislike about SnapLogic:

SnapLogic is strong, however the dashboard may very well be extra insightful, particularly for working pipelines. Looking pipelines through activity may very well be smoother. CI/CD implementation is nice, however migration takes time – a velocity increase can be good. Additionally, aiming for a lag-free expertise. Generally, cluster nodes do not reply promptly. Total, nice potential, however just a few tweaks may make it even higher.”

SnapLogic Clever Integration Platform Overview, Ravi Ok.

6. Azure Information Manufacturing facility

Azure Information Manufacturing facility is a cloud-based ETL that enables customers to combine disparate information sources, rework and retrieve on-prem information from SQL servers, and handle cloud information storage effectively. 

What attracted me about Azure was how straightforward it was to get began. The drag-and-drop interface is a lifesaver, particularly in case you are coping with complicated ETL pipelines. 

I’m not a fan of writing countless traces of code for each little transformation, so the visible workflows are very refreshing and productive.

Connecting to a broad number of information sources, corresponding to SQL, Blob storage, and even on-prem methods, was means smoother than I had anticipated.

One of many issues I completely love about ADF is how nicely it performs into the remainder of the Azure ecosystem. Whether or not it’s Azure Synapse, Information Lake, or Energy BI, every little thing feels prefer it’s only a few clicks away. The linked providers and datasets are extremely configurable, and parameterization makes reusing pipelines tremendous straightforward.

I take advantage of triggers steadily to automate workflows, and the built-in monitoring dashboard has been useful when debugging or checking run historical past.

azure-data-factory

The platform additionally has just a few drawbacks. Logging is a bit underwhelming. When pipelines fail, the error messages aren’t all the time essentially the most useful. Generally, you are caught digging by way of logs, making an attempt to determine what’s flawed.

Whereas ADF helps information flows for extra complicated transformations, it struggles when issues get extra technical and tough. For instance, if I attempt to implement a number of joins and conditionals in a single step, the efficiency can tank, or worse, it does not work as anticipated.

One other subject is the documentation. It is okay, however positively not beginner-friendly. I discovered myself hopping backwards and forwards between GitHub points, Stack Overflow, and Microsoft boards to fill within the gaps.

Now, on to the pricing tiers. Azure Information Manufacturing facility affords a pay-as-you-go mannequin, which suggests you’ll be charged primarily based on exercise runs, pipeline orchestration, and information motion volumes. 

There’s additionally a premium tier that features SSIS integration runtime, helpful in case you are migrating legacy SSIS packages to the cloud. It’s a nice contact for enterprises that do not need to rewrite their total information stack. Nonetheless, the pricing may cause worries in case you are not cautious about optimizing information actions or turning off unused pipelines.

One function I want they’d enhance is the real-time purview or simulation earlier than truly working a pipeline. Proper now, testing one thing small appeared to contain ready too lengthy for provisioning or execution. Additionally, VM points sometimes trigger annoying downtime when establishing integration runtimes, which is not excellent in case you are on the suitable schedule.

Total, Azure Information Manufacturing facility helps automate information integration, monitor ETL workflows, and supply low-code/no-code assist to avoid wasting your self from scripting hassles and retrieve information securely and simply.

What I like about Azure Information Manufacturing facility:

  • The linked providers function offers connections with different platforms, making ADF a cross-platform instrument.
  • I additionally love the way it affords a variety of connectors and instruments to effectively handle and rework information from varied sources.

What do G2 Customers like about Azure Information Manufacturing facility:

The convenience of use and the UI are the perfect amongst all of its rivals. The UI could be very straightforward, and you’ll create an information pipeline with just a few clicks of buttons. The workflow permits you to carry out information transformation, which is once more a drag-drop function that enables new customers to make use of it simply.”
Azure Information Manufacturing facility Overview, Martand S.

What I dislike about Azure Information Manufacturing facility:
  • I felt that it did not carry out complicated transformations in circumstances the place the information quantity grew or processes turned too intricate. This has additionally been highlighted in G2 opinions.
  • One other subject is that there is no such thing as a simpler solution to combine with Energy BI. I want they might have offered extra options or a better solution to refresh and cargo Energy BI semantic fashions. It has additionally been talked about in G2 opinions.
What do G2 customers dislike about Azure Information Manufacturing facility:

I’m completely happy to make use of ADF. ADF simply wants so as to add extra connectors with different third-party information suppliers. Additionally, logging will be improved additional.”

Azure Information Manufacturing facility Overview, Rajesh Y.

7. 5X

5X is an information analytics and visualization resolution that manages your cloud operations, optimizes information manufacturing, and offers you management over information pipelines whereas sustaining role-based entry management and scalability.

I’ve been utilizing 5X for just a few months now, and truthfully, it has been a refreshing expertise on this planet of ETL instruments. What stood out to me straight away is how quick and seamless the setup was. 

I had the platform up and working in 24 hours, and that wasn’t some shallow integration however a full-on and ready-to-use service throughout our stack. The platform is designed with velocity and simplicity at its core, and that comes by way of in each click on.

One in every of my favourite issues is how nicely 5X integrates with different instruments within the trendy information ecosystem. It affords seamless connections with frequent information warehouses, ingestion instruments, and analytics platforms. So whether or not you might be pulling information from Snowflake or FiveTran or pushing it to Looker or Tableau, every little thing simply suits.

Its use of pre-vetted instruments behind the scenes to construct your information infrastructure is a large win. It is like having an information ops staff baked into the product.

Efficiency-wise, 5X actually hits the mark. Transformations are lightning quick, and scaling up does not require a lot thought, because the platform handles them nicely.

I additionally respect the way it lets us handle the complete information lifecycle, from ingestion to transformation to visualization, all whereas retaining the training curve manageable.

After I did hit a bump, like a barely complicated implementation step, the shopper assist staff assisted me actively, with none back-and-forth.

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That mentioned, no instrument is ideal. Whereas I discovered most options to be intuitive, documentation may have been higher. It covers the fundamentals nicely, however for extra superior use circumstances, I discovered myself reaching out for assist extra usually than I might like.

Additionally, there’s a slight studying curve initially, particularly when diving into extra complicated pipeline setups. There’s restricted flexibility in customization, too, although it isn’t a dealbreaker.

Whereas the alerts for failed jobs are useful, I did discover the timestamps generally do not sync completely with our timezone settings. It is a minor bug, but it surely’s price noting.

What’s distinctive about 5X is that it does not comply with a conventional freemium mannequin. As a substitute, it affords subscription tiers tailor-made to your organization’s information maturity. From what I gathered, earlier-stage groups get entry to important ETL performance, intuitive interfaces, and useful templates.

As you scale up, you’ll be able to unlock extra premium options like real-time job monitoring, extra granular entry controls, assist for superior connectors, and precedence engineering assist. It is modular and feels enterprise-ready, with out being an overfitted instrument.

Total, 5X is monumental in providing scalable ETL functionalities, optimizing your information lifecycle, and reworking your pipeline into visually organized and structured information. 

What I like about 5X:

  • I actually respect that 5X affords an entire, all-in-one information resolution. It helped us launch our information warehouse means quicker than we may have in any other case.
  • I additionally love how the 5X staff actively incorporates function requests into their product roadmap, usually releasing new options inside days of our request.

What do G2 Customers like about 5X:

“Their built-in IDE is a game-changer for our information engineering workflow. Model management, documentation, and deployment processes are streamlined and comply with business finest practices. The platform is constructed on open-source applied sciences means we are able to leverage current instruments and experience. Their staff is exceptionally attentive to our function requests – a number of customized necessities had been carried out inside weeks.”

5X Overview, Anton Ok.

 

What I dislike about 5X:
  • Whereas 5X affords end-to-end information assist, I really feel that the instrument continues to be in its child part and wishes extra sophistication. It has additionally been talked about in G2 opinions.
  • Whereas the platform affords nice options, I really feel there are nonetheless some areas beneath improvement (corresponding to integrating information construct instrument docs). As highlighted in G2 opinions, this is likely to be a minor inconvenience for now.
What do G2 customers dislike about 5X:

With a more recent platform, there are all the time just a few hiccups and options which are nonetheless within the works”

5X Overview, Cameron Ok.

Click to chat with G2s Monty-AI

Finest ETL instruments: Incessantly requested questions (FAQs)

1. What are the perfect ETL instruments for SQL servers?

Prime ETL instruments for SQL servers embody Microsoft SSIS, Fivetran, Talend, and Hevo Information. These instruments supply sturdy native connectors and transformation capabilities and assist syncs, real-time ingestion, and seamless integration with the SQL server ecosystem.

2. What are the perfect open-source ETL instruments?

The very best open-source ETL instruments embody Apache NiFi, Airbyte, Apache Hop, and Singer. Every affords modular, extensible pipelines.

3. Is SQL an ETL instrument?

No, SQL is just not an ETL instrument. It’s a question language used to govern and handle information in databases. Nonetheless, SQL is usually used with ETL processes for information extraction, transformation, and loading when mixed with ETL instruments.   

4. How does the ETL instrument deal with schema modifications and preserve compatibility in real-time pipelines?

An ETL instrument is provided with built-in schema markup to judge and automate file information fields throughout ingestion. Constructed-in filtering and information segmentation permit it to take care of compatibility with real-time pipelines.

5. Does ETL software program assist superior workflow orchestration and error dealing with?

Sure, ETL software program helps built-in orchestration with DAG assist, conditional logic or a number of joins, retry insurance policies, and alerting, which is right for managing complicated databases at scale.

6. What’s the ETL platform’s efficiency for high-velocity ingestion to cloud information lakes?

Enterprise ETL platforms are optimized for low-latency ingestion, providing excessive throughput, distributed processing, and native connectors for streaming information sources.

7. Can it combine CI/CD pipelines utilizing API, SDK, or laC instruments like Terraform?

Sure, you’ll be able to combine CI/CD pipelines with prebuilt connectors and SDK performance to retrieve structured information pipelines into manufacturing. Fashionable ETL instruments assist full DevOps integration, enabling pipeline versioning, deployment automation, or infrastructure provisioning by way of APIs or laC frameworks.

Exchanging and reworking processes, one gigabyte at a time

My evaluation allowed me to checklist intricate and essential elements like efficiency optimization, low latency, cloud storage, and integration with CI/CD which are major options of an ETL instrument for companies. Earlier than contemplating totally different ETL platforms, notice your information’s scale, developer bandwidth, information engineering workflows, and information maturity to make sure you choose the perfect instrument and optimize your return on funding (ROI). For those who finally wrestle or get confused, refer again to this checklist for inspiration.

Optimize your information ingestion and cleaning processes in 2025, and take a look at my colleague’s evaluation of the 10 finest information extraction software program to put money into the suitable plan.





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